Information about the use of cookies
We use cookies, tracking pixels, and similar technologies on the Hotel Tropical website in order to collect data about how visitors use our website. We use this data to improve your browsing experience, analyse website usage, and display relevant content or advertisements based on your interests.
We do not share or transfer personal data to third parties for direct marketing purposes without your consent.
If you have any questions regarding the use of cookies, you may contact us at:
Email: [email protected]
For more information about how we process your personal data, please also refer to our Privacy Policy.
What are Cookies and Pixels?
In simple terms, cookies and pixels are small code or text files that are sent from our server or from the servers of our partners and stored in your browser, mobile phone, or other device when you visit our website.
Cookies and pixels collect information about you, but they are generally designed with privacy in mind. Only the server that places the specific cookie can retrieve the data it collects, and the data is often collected in anonymised or aggregated form.
There are different types of cookies and pixels
Below is a summary of what may be useful for you to know:
Cookies
Cookies are used so that website providers can recognise your browser when you return to a website and store information such as your username or language preferences.
Tracking Pixels
Tracking pixels are used to collect information about the points on which you click and your interests, so that relevant advertising can be displayed, for example on platforms such as Facebook.
The cookies we use have different lifespans
Session Cookies
These cookies cease to exist as soon as you close your browser.
Persistent Cookies
These cookies remain stored on your device until they expire or until you delete them.
The cookies we use may be sent either by us or by third parties
First-party cookies
These are sent by us when you visit our website.
Third-party cookies
These are sent by our partners in the fields of advertising and analytics, such as Google or Meta/Facebook, when you visit our website.
Which cookies do we use?
Google Analytics
We use Google Analytics to analyse visitor behaviour and website traffic in order to improve your experience.
These cookies provide us with anonymised and aggregated data, such as:
• how many unique visitors visit our website,
• which countries they come from,
• how long they stay on the website,
• which points they click on.
In other words, they collect data about how visitors interact with the website, as well as certain geographic data. We use IP anonymisation, and we cannot directly identify you personally through this data.
Facebook / Meta Pixel
We use the Meta (Facebook) Pixel to track user behaviour so that we can display relevant and targeted advertisements on the Facebook/Instagram platform.
This pixel collects information used to create and optimise advertising audiences. For example, it collects and sends data to Meta about your visit to our website and the actions you take on it.
We do not collect or store personal data through the Pixel for our own independent use, but Meta may process such data in accordance with its own policies. For more information, we recommend that you read Meta/Facebook’s Data Policy and Cookies Policy.
How you can control the use of cookies
Acceptance or rejection (Opt-in / Opt-out)
You decide whether you wish to consent to the use of cookies and tracking pixels or not.
During your first visit to our website, a cookie banner is displayed through which you can choose whether to accept or reject the use of non-strictly necessary cookies.
If you consent, the relevant cookies will be sent to and stored on your device. If you do not consent, appropriate settings are applied so that cookies collecting data for analytical or advertising purposes are not activated.
Rejecting our cookies does not mean that you will not see online advertisements at all. It does mean, however, that we will not use those specific cookies for personalised targeting from our website.
If you change your mind after giving consent
If you have consented to the use of cookies but later change your mind, you can modify your settings through the website’s cookie banner, where available, or through your browser settings.
Most browsers and devices provide settings through which you can manage the use of cookies, block certain cookies, or delete them.
If you do not wish to receive personalised advertising through Facebook, you can also change the relevant settings in your Meta/Facebook account.
If you choose to disable all cookies, you may not be able to fully use certain features of our website.
Deleting cookies
Deleting cookies from your browser does not necessarily delete other types of stored objects or similar technologies. For more information about how to manage cookies and related technologies, you can consult your browser instructions or other reliable sources on the internet.
Managing cookies through your browser
You can manage cookies through your browser settings. The most common browsers provide relevant guidance, such as:
• Microsoft Edge / Internet Explorer
• Mozilla Firefox
• Google Chrome
• Apple Safari